eCommerce has become increasingly popular over the years, and many platforms have developed to help you build your eCommerce business from the ground up. Each one has its pros and cons, but today, we will focus on one: Shopify.
Shopify is ideal for B2C businesses. In 2022 alone, nearly 649 million people purchased from the Shopify store. This platform is increasingly becoming more popular; let’s look into why Shopify might be the right platform for you:
Ease of Use: Shopify was designed with simplicity in mind, and its ease of use is its most significant advantage over its competitors. You don’t require any technical background to set up your store, and its technology is powerful enough to handle the most complex businesses. No matter the size of your operation, you will find ease of use when using Shopify.
Variety of Themes: When it comes to branding and design, Shopify has a variety of free and paid themes. The best part is the templates are customizable, allowing you to be creative and match your brand without starting from scratch. *Selecting a theme from the marketplace is recommended as those are more reliable and approved by Shopify.
Native Features: Shopify stands unique because it offers excellent native functionalities such as automatic abandoned cart recovery at a lower price point, naive point of sale integration, drop shipping, and so much more.
App Selection: Another advantage is its vast app selection. You can find thousands of apps to assist you in simplifying your operation and, as a result, reducing costs. Other platforms may have more unique and creative functionalities; we don’t deny that. However, with these functionalities comes more complexity in setup and use.
Fast Page Load Times: Speed is crucial when creating a positive online shopping experience. Shopify uses Google Cloud for its hosting, which results in speedy page loading. Shopify also has a built-in plug-in that manages your store’s security, hosting, and speed. Your business will operate smoothly without issues.
Payment Gateways – What about the payment process? Great question! Your clients require both variety and reliability. Shopify supports more than 70 international payment gateways, and you can use Shopify Payment to avoid paying transaction fees to a third party. With so many payment options, such as PayPal, Apple Pay, Amazon Pay, Stripe, and more, it’s hard to beat!
Omnichannel Experience: Shopify links to other sales channels like Facebook, Twitter, Instagram, Amazon, eBay, etc. This can massively expand your business and its reach.
These are only seven reasons why Shopify can be a fantastic platform for your business, and there are so many more reasons not even listed, like a 24/7 support team, in-depth analytics, and reporting features. All of these benefits are needed to run your business smoothly.
If you are looking into Shopify for your business, call us today to book an appointment! We can guide you through this decision to ensure Shopify is right for you!
